Shahid Shafiq

Shahid Shafiq

Creative Head | Digital Strategist | 17+ Years of Design, AI & Growth Innovation

Based in: Karachi, PakistanCurrently: Creative Head, Al Fath MediaExperience: 19 years

Hire me

Creative Head and digital strategist with over 17 years of experience driving high-impact campaigns for national and global brands like Abbott, Fly Jinnah, and Novo Nordisk. A foundational Top Rated Seller on Fiverr with 4,500+ international orders, I blend deep technical expertise in SEO and web development with cutting-edge AI prompt engineering and 3D modeling. Proven track record of scaling digital brands, securing corporate infrastructure, and generating $100k+ in revenue through strategic content monetization.

Experience

Creative Head

Al Fath MediaKarachi (On-site)workDec 2025 – Present

Summary

Lead strategic planning, creative direction, and execution of OOH campaigns: billboards, digital streamers, transit media, and ambient displays for national and global brands.

What I did

  • Campaigns for Abbott (Surbex Z, Citrosoda, Brufen Duo), Fly Jinnah, Novo Nordisk, Sensodyne (Haleon), Livity (Getz), and Deepal (Changan): static and digital streamers, animated videos, and OOH across Pakistan.
  • Built a technical documentation kit standardizing SOPs and job dockets, removing production bottlenecks and improving campaign reporting accuracy.
  • Coordinate production teams, media planners, and corporate clients for smooth rollouts and site installations.

Results

  • High-end vibrant graphics on huge screens and billboards that grab attention
  • Lead a cross-functional team of 7 members to execute nationwide OOH campaigns for global brands like Abbott and Fly Jinnah.
  • Standardized production SOPs and job dockets, significantly reducing reporting errors and streamlining campaign rollouts.
OOHDigital StreamersTransit MediaAmbient DisplaysAnimated VideosProject ManagementAdobe PhotoshopAdobe IllustratorAfter EffectsBlender 3D Modeling

Project Manager / Web Developer / Designer

Nail Soup MediaUSAwork2014 – Present

Summary

Provide 360-degree digital solutions for realtors in Florida, Georgia, and South Carolina. Handle logo design, brand guidelines, websites, and social media; worked directly with the Matterport brand.

Results

  • Our premium service captured significant market share across the real estate sector, tripling our active client base.
MatterportWeb DevelopmentLogo DesignBrand Guidelines

Web Developer / Designer / Email Marketing

Peoples Depot LLCUSAwork2014 – Present

Summary

Primary digital consultant for over a decade, delivering multiple website and social media projects.

Results

  • I grew this client’s affiliate business fivefold—cementing a partnership that thrived for more than ten years.
  • Grew affiliate business fivefold over a decade-long partnership.
  • Architected an end-to-end automation engine covering funnel building, lead generation, affiliate tracking, and email marketing.
Social MediaFacebook Adsgoogle adsDigital MarketingWordPressProject Managementaffiliate marketingAdobe PhotoshopAfter Effects

Skills

Technical

Digital MarketingDigital Marketing
SEO / Technical SEO
WordPress
Google Ads
Facebook AdsFacebook Ads
Marketplaces
Adobe Illustrator
Brand Identity & Guidelines
Adobe Photoshop
Email Marketing
Analytics
Shopify
eCommerce
CorelDRAW
AI Image Generation
AI Prompt Engineering
ChatGPT
Midjourney
Copywriting
HTML5HTML5
Adobe Illustrator 3D
Blender 3D Modeling
After Effects
Reputation Management
Adobe Dreamweaver
Tripo AI
MySQLMySQL
PHPPHP
Meshy AI
Hardware & Networking
bidding
client services
lea
Content Management
after
Web development
social media management
face
affiliate marketing

Areas of expertise

Leadership
Project Management
Sales Management

Languages

Urdu
English
Hindi
Sindhi
Punjabi

Projects

Self-built Blog Monetization

Content Writerpersonal
Launched freelance career by building and monetizing a Blogspot blog. Generated $100,000+ in revenue through Google AdSense and content strategy.
Blogger.comGoogle AdSenseContent Strategy

Expert Fanpage

Founderpersonal
Built Expert Fanpage from the ground up into a digital brand that wins clients directly through Google search. Founded and scaled a portfolio brand that generates direct sales and traffic through Google search, independent of freelance marketplaces.
SEOGoogle SearchDigital Branding

Education

B.Com

University of KarachiCommerce2001 – 2004

Intermediate

Govt. Commerce College, KarachiCommerce2000 – 2001

Recognition

Awards

Official Appreciation for Cyber Security

WorldCall Telecom Limited2017

Restored and secured the hacked corporate website within hours.

Early Advertiser Recognition

Facebook2015

Among Facebook's first 2 million active advertisers, thanked by Mark Zuckerberg and Sheryl Sandberg.

Certifications

Generative AI Practitioner

Not Specified

Technical WordPress SEO

Not Specified

Digital Marketing (Meta Ads, Google Ads)

Not Specified

Graphic Design Foundations

Not Specified

Selling to Executives

Not Specified

What drives the work

Motivations

  • Building digital brands from scratch
  • Scaling high-impact creative campaigns
  • Leading and mentoring cross-functional teams

Principles

  • Innovation
  • Resilience
  • Efficiency
  • Excellence
Hire ShahidReach out about a role, a contract or a conversation.For recruiters

Shahid's twin is AI, it can make mistakes.

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