Qazi Soban Siddiqui

Summary

What I did

• Brought in around 10 million Pakistani Rupees in sponsorship to the LUMS MUN Society.
• Managed marketing initiatives for a society with a 22-year legacy.
• Served as both a speaker of debate and a director of marketing simultaneously.
• Implemented a targeted system for lead generation using historical databases and event brand tracking.
• Managed logistical favors and sponsorships for the LUMUN conference, the Harvard National MUN team, and annual philanthropic events.
• Served as the Head of Academic for the UNICEF YPS workshop, hosting 400 underprivileged children at LUMS.
• Structured a team to handle lead generation.
• Served as Marketing Director from September 2025 to April 2026.
• Secured an international marketing opportunity by sending Pakistani society speakers to judge at Oxford University.

Results

• Exceeded the 4 million PKR marketing target by closing major deals with Stylo Shoes and Rox (Jazz).
• Established the first-ever collaboration between the LUMUN society and UNICEF for a philanthropic project.
• Trained a team of university students with little marketing experience to close deals ranging from 0.2 to 0.6 million PKR.
• Negotiated a top-tier display stall location for TREET razor one night before the conference after the owner initially declined due to timing concerns.
• Convinced Oxford University's debate society to allow LUMS MUN Society members to judge their debate event in Oxford.
• Secured the highest ever sponsorship amount in the history of the society (10 million PKR).
• Secured 3 million PKR from Stylo Shoes in exchange for on-campus promotion.
• Closed a 2.5 million PKR deal with Rox (Jazz) for services including a concert and event setup.
• Obtained 300 premium custom printed hoodies from Sapphire as the attire partner.
• Secured at least 4 million PKR from UNICEF for the YPS workshop collaboration.

Societies & activities