Kashaf.

Kashaf Qamar

Business Development Lead | Strategic Partnerships | Data-Driven Growth

Overview

Strategic Business Development professional with a proven ability to secure high-stakes corporate partnerships and drive data-driven growth. At FILUMS, secured PKR 5M+ in sponsorships from TikTok and PepsiCo by pivoting from generic pitches to ROI-focused activations. Analytical background includes identifying a 7% margin leak at Packages Limited and scaling a tutoring venture to 30+ students with 80% retention. Expert at building partnership playbooks, navigating complex negotiations, and leading distributed teams with a focus on accountability and ownership.

Media Showcase

Kashaf Qamar - Resume

Professional resume of Kashaf Qamar

Experience

WORK

Sales and Marketing Intern

Packages Limited

Led analysis of trade spend gaps and pricing inefficiencies within the Consumer Products Division.

Key Achievements

→Identified 7% margin leak by leading analysis of product and distributor level discounting, transforming a routine pricing issue into a measurable margin opportunity.

→Transformed 74k+ rows of unstructured datasets into management-ready insights and dashboards for Rose Petal.

→7% Margin leak identified

→74k+ rows of data processed

Data AnalysisDashboardingB2B Strategy

WORK

Audit Intern

Yousuf Adil

Executed statutory audit procedures for major clients including Fatima Packaging and WWF Pakistan.

•Strengthened transaction-level assurance through vouching and tracing.

•Prepared comprehensive working papers, reconciliations, and supporting documentation.

Key Achievements

→Streamlined the verification process by organizing working papers and ensuring a complete audit trail, reducing review cycle times and back-and-forth during transaction verification.

→Reduced review cycle time through organized documentation

WORK

Operations Lead

Freelance Tutor

Founded and scaled a multi-geography tutoring venture.

•Established clear communication channels and accountability frameworks for a distributed team of 10+ tutors.

•Monitored student progress and learning outcomes to ensure high-quality educational delivery.

•Managed end-to-end operations including recruitment, scheduling, and client relations.

Key Achievements

→Grew venture to 30+ active students with an 80% client retention rate.

→Recruited and managed a distributed team of 10+ tutors.

→30+ active students

→80% retention rate

→10+ tutors managed

Project Portfolio

PERSONAL

Present

Portfolio Optimization & Performance Evaluation

Optimized portfolio risk-return for a PKR 30 million virtual fund using CAPM and advanced asset allocation models.

Financial ModelingCAPMAsset Allocation

PERSONAL

Present

Quantitative Data Analysis using R Studio

Developed a statistically robust multivariate regression model to uncover drivers of crime patterns.

R StudioANOVARegression Analysis

PERSONAL

Present

ESG Risk Analysis for Nestlé

Quantified financial and non-financial risks using Monte Carlo simulations and scenario modeling for Nestlé.

Monte Carlo SimulationScenario ModelingSensitivity Analysis

Education

BSc (Hons.)

Lahore University of Management SciencesSpecialization in Accounting & Finance

Relevant Coursework

AuditingProbability and StatisticsRisk ManagementStrategic Business ManagementBusiness LawPortfolio ManagementMarketingBusiness CommunicationFinancial DerivativesTaxationFinanceAccounting

Social Impact & Activities

LUMS Community Service Society

Director Finance

Managed society finances, budgeting, and microfinancing for community initiatives like Children's Hospital.

EngagementORGANIZER

Key Impact

→

Increased fundraising by 25% and optimized project budgets by 10%

FILUMSCONFERENCE TALK

Corporate Relations Lead

Role: Corporate Relations Lead

Led corporate outreach and sponsorship strategy for one of Pakistan's largest student-run film festivals.

Reach10000

Key Impact

→

Secured PKR 5M+ in corporate sponsorships from TikTok, PepsiCo, and other major brands.

Vision & Goals

Core Drivers

What are my motivations

Building partnership playbooks from scratch

Driving data-led growth in logistics and tech

Solving complex partner ROI challenges

Skills & Interests

Financial Modeling

TECHNICAL

Negotiation

TECHNICAL

R Software

TECHNICAL

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