Mahnoor Zahra

Mahnoor Zahra

HR Professional & Entrepreneur | SuccessFactors | Qualitative Researcher

Based in: Lahore, PakistanMost recently: Freelance Social Media Manager, Orange ApparelExperience: 1 year

Hire me

A detail-oriented HR professional with hands-on experience in SAP SuccessFactors and recruitment tracking. Proven entrepreneurial drive, having scaled a logistics-heavy e-commerce venture to 8,000+ followers. Skilled in deep qualitative research and analytical thinking, with a focus on understanding human behavior and organizational dynamics.

Experience

Freelance Social Media Manager

Orange Apparelfreelance2025 – 2026

Summary

Managed all social media operations for an Instagram-based thrift store, growing the page to 8,000+ followers through consistent photography, styling, and content creation. Handled end-to-end customer communication, responding to buyer queries, processing orders, coordinating payments, and managing shipping and delivery logistics. Ran the store's digital presence and customer-facing operations, demonstrating strong self-management, initiative, and commercial awareness.

Results

  • Grew the page to 8,000+ followers
Instagram

Human Resource Intern

SPEL LimitedLahoreworkJul 2024 – Aug 2024

Summary

Supported recruitment across multiple roles simultaneously, using Excel-based tracking matrices to screen, shortlist, and report on candidate pipelines for management review. Supported performance-linked HR processes including probation confirmation documentation, appraisal correspondence, and performance improvement-related record keeping, ensuring timely, accurate completion at every stage. Partnered with line managers across technical and non-technical departments to coordinate performance reviews and ensure alignment between HR records and managerial assessments. Maintained structured employee data in SAP and Excel including performance status, confirmation timelines, and appraisal-linked actions, ensuring data integrity and audit readiness at all times. Coordinated end-to-end employee lifecycle processes including onboarding, confirmations, transfers, and offboarding, developing a strong understanding of how individual performance intersects with broader people operations. Drafted formal HR correspondence and maintained compliance documentation in line with company SOPs and regulatory standards. Responded to employee queries professionally, handling sensitive information with discretion and maintaining a positive employee relations climate throughout.

Results

  • Tracked and screened a pipeline of 20-25 candidates simultaneously across multiple roles
ExcelSAP SuccessFactorsTracking Matrices

Social Media Marketing Intern

The WorkplaceLahoreinternshipMay 2024 – Jul 2024
Tracked and reported on campaign performance metrics using Instagram Insights, Facebook Analytics, and LinkedIn Analytics, demonstrating an analytical, data-informed approach to evaluating outcomes and refining strategy. Managed multiple deliverables simultaneously against tight deadlines, demonstrating the organisation and follow-through essential in a fast-paced HR function.
Instagram InsightsFacebook AnalyticsLinkedIn Analytics

Skills

Technical

SPSS
Performance Documentation
Appraisal Coordination
Probation Management
Microsoft Excel
Employee Lifecycle
Microsoft PowerPoint
Compliance & Record-Keeping
SAP

Areas of expertise

Analytical Thinking
People Focus
Attention to Detail
Stakeholder Management
Written Communication
Process Orientation

Projects

Quantitative Research: Substance Use & Well-Being at LUMS

Co-authoracademic
Co-authored a research paper using SPSS to analyse data from 80 students, running chi-square tests, one-way ANOVA, and multiple linear regression. Found that substance use frequency explained 50.2% of variance in well-being scores, demonstrating strong analytical and data interpretation skills directly applicable to performance measurement and HR analytics.
SPSSChi-square testsOne-way ANOVAMultiple linear regression

Research: Patriarchy and Employment Disparity Among Educated Women

Researcherpersonal
Conducted qualitative research on workforce participation barriers, interviewing 7 educated women to analyze internalized patriarchal norms and employment disparity. Found that women often frame their own unemployment as a 'relational choice' to support family, even while advocating for systemic change for others.

Education

A-Levels

LGS 55-Main

BSc (Hons.)

Lahore University of Management Sciences (LUMS)Sociology & AnthropologySep 2022 – May 2026

Coursework

Organisational BehaviourSocial PsychologyQuantitative Research MethodsCommunity DevelopmentGender & Work

Societies & activities

O-Week CoachO-Week DeputyRIZQ LUMS

Recognition

Awards

Merit Scholarship (30%)

LGS 55-Main

Awarded for A-Levels performance (2A, 1B)

Governance & advisory

O-Week Coach

LUMSotherAug 2025 – Aug 2025

Mentored a cohort of incoming students through orientation week, managing individual performance concerns, group dynamics, and real-time problem-solving.

O-Week Deputy

LUMSotherAug 2023 – Aug 2023

Selected from hundreds of applicants to coordinate orientation for 500+ students, managing stakeholder communications, tracking deliverables, and ensuring consistent execution.

Social impact & activities

Events Department Member

RIZQ LUMSorganizerOct 2022 – Oct 2023

Coordinated team-based events and fundraising initiatives, maintaining records and driving collective performance toward shared goals.

SICAS Emerge

SICAS Emergeother

Led end-to-end logistics for a large student conference, managing team performance, task allocation, and accountability across multiple workstreams simultaneously.

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Mahnoor's twin is AI, it can make mistakes.