Mahnoor.

Mahnoor Zahra

HR Professional & Entrepreneur | SuccessFactors | Qualitative Researcher

Overview

A detail-oriented HR professional with hands-on experience in SAP SuccessFactors and recruitment tracking. Proven entrepreneurial drive, having scaled a logistics-heavy e-commerce venture to 8,000+ followers. Skilled in deep qualitative research and analytical thinking, with a focus on understanding human behavior and organizational dynamics.

Lahore, Pakistan

Experience

2025 – 2026

FREELANCE

Freelance Social Media Manager

Orange Apparel

Managed all social media operations for an Instagram-based thrift store, growing the page to 8,000+ followers through consistent photography, styling, and content creation. Handled end-to-end customer communication, responding to buyer queries, processing orders, coordinating payments, and managing shipping and delivery logistics. Ran the store's digital presence and customer-facing operations, demonstrating strong self-management, initiative, and commercial awareness.

•Managed all social media operations for an Instagram-based thrift store, growing the page to 8,000+ followers through consistent photography, styling, and content creation.

•Handled end-to-end customer communication, responding to buyer queries, processing orders, coordinating payments, and managing shipping and delivery logistics.

•Ran the store's digital presence and customer-facing operations, demonstrating strong self-management, initiative, and commercial awareness.

Key Achievements

→Grew the page to 8,000+ followers

Instagram

Jul 2024 – Aug 2024

WORK

Human Resource Intern

SPEL Limited

Lahore

Supported recruitment across multiple roles simultaneously, using Excel-based tracking matrices to screen, shortlist, and report on candidate pipelines for management review. Supported performance-linked HR processes including probation confirmation documentation, appraisal correspondence, and performance improvement-related record keeping, ensuring timely, accurate completion at every stage. Partnered with line managers across technical and non-technical departments to coordinate performance reviews and ensure alignment between HR records and managerial assessments. Maintained structured employee data in SAP and Excel including performance status, confirmation timelines, and appraisal-linked actions, ensuring data integrity and audit readiness at all times. Coordinated end-to-end employee lifecycle processes including onboarding, confirmations, transfers, and offboarding, developing a strong understanding of how individual performance intersects with broader people operations. Drafted formal HR correspondence and maintained compliance documentation in line with company SOPs and regulatory standards. Responded to employee queries professionally, handling sensitive information with discretion and maintaining a positive employee relations climate throughout.

•Supported recruitment across multiple roles simultaneously, using Excel-based tracking matrices to screen, shortlist, and report on candidate pipelines for management review.

•Supported performance-linked HR processes including probation confirmation documentation, appraisal correspondence, and performance improvement-related record keeping, ensuring timely, accurate completion at every stage.

•Partnered with line managers across technical and non-technical departments to coordinate performance reviews and ensure alignment between HR records and managerial assessments.

•Maintained structured employee data in SAP and Excel including performance status, confirmation timelines, and appraisal-linked actions, ensuring data integrity and audit readiness at all times.

•Coordinated end-to-end employee lifecycle processes including onboarding, confirmations, transfers, and offboarding, developing a strong understanding of how individual performance intersects with broader people operations.

•Drafted formal HR correspondence and maintained compliance documentation in line with company SOPs and regulatory standards.

•Responded to employee queries professionally, handling sensitive information with discretion and maintaining a positive employee relations climate throughout.

Key Achievements

→Tracked and screened a pipeline of 20-25 candidates simultaneously across multiple roles

ExcelSAP SuccessFactorsTracking Matrices

May 2024 – Jul 2024

INTERNSHIP

Social Media Marketing Intern

The Workplace

Lahore

Tracked and reported on campaign performance metrics using Instagram Insights, Facebook Analytics, and LinkedIn Analytics, demonstrating an analytical, data-informed approach to evaluating outcomes and refining strategy. Managed multiple deliverables simultaneously against tight deadlines, demonstrating the organisation and follow-through essential in a fast-paced HR function.

•Tracked and reported on campaign performance metrics using Instagram Insights, Facebook Analytics, and LinkedIn Analytics, demonstrating an analytical, data-informed approach to evaluating outcomes and refining strategy.

•Managed multiple deliverables simultaneously against tight deadlines, demonstrating the organisation and follow-through essential in a fast-paced HR function.

Instagram InsightsFacebook AnalyticsLinkedIn Analytics

Nov 2021 – Dec 2021

INTERNSHIP

Community Engagement Intern

Seek NPO

Facilitated structured engagement activities and coordinated outreach programmes, developing interpersonal skills and an understanding of what drives sustained motivation and participation.

•Facilitated structured engagement activities and coordinated outreach programmes, developing interpersonal skills and an understanding of what drives sustained motivation and participation.

Project Portfolio

ACADEMIC

Present

Quantitative Research: Substance Use & Well-Being at LUMS

Co-author

Co-authored a research paper using SPSS to analyse data from 80 students, running chi-square tests, one-way ANOVA, and multiple linear regression. Found that substance use frequency explained 50.2% of variance in well-being scores, demonstrating strong analytical and data interpretation skills directly applicable to performance measurement and HR analytics.

SPSSChi-square testsOne-way ANOVAMultiple linear regression

PERSONAL

Present

Research: Patriarchy and Employment Disparity Among Educated Women

Researcher

Conducted qualitative research on workforce participation barriers, interviewing 7 educated women to analyze internalized patriarchal norms and employment disparity. Found that women often frame their own unemployment as a 'relational choice' to support family, even while advocating for systemic change for others.

Education

A-Levels

LGS 55-Main

Sep 2022 – May 2026

BSc (Hons.)

Lahore University of Management Sciences (LUMS)Specialization in Sociology & Anthropology

Relevant Coursework

Organisational BehaviourSocial PsychologyQuantitative Research MethodsCommunity DevelopmentGender & Work

Societies & Activities

O-Week CoachO-Week DeputyRIZQ LUMS

Impact & Recognition

Awards

LGS 55-Main

Merit Scholarship (30%)

Awarded for A-Levels performance (2A, 1B)

Governance & Advisory

LUMSAug 2025 – Aug 2025

O-Week Coach

OTHER

Mentored a cohort of incoming students through orientation week, managing individual performance concerns, group dynamics, and real-time problem-solving.

LUMSAug 2023 – Aug 2023

O-Week Deputy

OTHER

Selected from hundreds of applicants to coordinate orientation for 500+ students, managing stakeholder communications, tracking deliverables, and ensuring consistent execution.

Social Impact & Activities

Oct 2022 – Oct 2023

RIZQ LUMS

Events Department Member

Coordinated team-based events and fundraising initiatives, maintaining records and driving collective performance toward shared goals.

EngagementORGANIZER

SICAS EmergeOTHER

SICAS Emerge

Led end-to-end logistics for a large student conference, managing team performance, task allocation, and accountability across multiple workstreams simultaneously.

Skills & Interests

SPSS

TOOL

Performance Documentation

TECHNICAL

Appraisal Coordination

TECHNICAL

Probation Management

TECHNICAL

Microsoft Excel

TOOL

Employee Lifecycle

TECHNICAL

Microsoft PowerPoint

TOOL

Compliance & Record-Keeping

TECHNICAL

SAP

TOOL

Areas of Expertise

Analytical Thinking

People Focus

Attention to Detail

Stakeholder Management

Written Communication

Process Orientation

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